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Google Just Killed Zillow

Search Google for real estate. As of a recent Google update, you should see Google’s newest search integration feature. (If not, try refreshing. This appears to be in a testing phase right now.)

This new feature seems to go head-to-head with the most basic of features (mapping properties for sale) offered by real estate mapping guru site zillow.com and to a lesser degree redfin.com.

8 Responses to “Google Just Killed Zillow”

  1. Dave Dugdale Says:

    I would have to disagree with your title of this post. To me I think Zillows main feature is to show you comparisions of neighbors properties. Not that I am a Zillow fan, just my two cents.

  2. Ian Says:

    Yeah, I’ll give you that. It’s not a Zillow-killer so much as an interesting incursion on the most fundamental features of both Zillow and Redfin. Both of those companies go well beyond mapping properties for sale (we’ll all have something to talk about the day Google starts offering full-service agents like Redfin), but Google has once again made a move that makes sure the competition keeps alert.

  3. Jim Cronin Says:

    You are talking apples and oranges (and pears) here. Google’s real estate search is more competition to Craigslist and Trulia than Zillow or Redfin.
    Zillow is for home values, albeit no better than ‘for entertainment purposes only.’ Google is doing NO such thing.
    Redfin is a discount commission service. Google is doing NO such thing.

  4. Josh Says:

    As Jim said, you’re talking apples and oranges here. The Google search is soley for finding properties. The only thing the two have in common is using mapping, something that tens, if not hundreds of sites now do.

    Careful what you say . . .

  5. Svetlana Says:

    I am not sure that zillow.com and other real estate companies can be killed by google.com. My question is: when user wants to ask some questions about selling home, who in google.com team will answer their question? We do a lot of it in our web site and I am not sure what we do google can handle. Of course, they are doing very good in maps and other stuff which can be successfully incorporated in any real estate web site.
    Unless I do not understand something.

  6. Peter Pang Says:

    I thought Google just pulls data from craigslist.com, maybe I’m wrong…

  7. realestateglendaleca Says:

    yeah!!! it have zillow.com can help real estate… to improve their rating…

  8. zloy Says:

    I thought Google just pulls data from craigslist.com

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